Environmental Pollution Essay

Los Angeles, California have been experiencing a growing population within our city. The growing population in this city has caused an increased pressure on the infrastructure and natural resources that are beginning to affect our environment. The expansion of the city has cut deeper into the rural areas that are causing problems to the environment, such as a loss in our wetlands, water pollution, biological habitats, and air pollution. The cause of the growing population has led to a high density of factories, automobiles, and commercial enterprises in Los Angeles. The population growth is beginning to create many environmental problems that are giving Los Angeles economic, and environmental consequences. Theresa Carter, an associate-level environmental scientist, has suggested four measurements of the city council for addressing the pollution management. She has suggested to Encouraging alternative transportation, walking, and bicycle use, Promoting fuel-efficient cars, Improving roads, and Encouraging carpooling. The encouragement of alternative transportation is great on the earth environment and the health of human beings. The improvement of better roads can also improve the transportation of people, reduce cars accidents, and can allow people to compost what was used. Compost helps improve soil, so it holds more water and plants grow better. Carpooling is a very effective climate change, because it allows one car to be used to carry different people to work and other places. For instance, eight people wanted to drive their car from Los Angeles to Apple valley. Los Angeles is an hour and a half drive away. Instead of using eight different cars and spending money on  eight different fossil fuels to fuel their cars, one person can use a van to carry all the co-worker to one location saving, hundreds of dollars and used of savable fossil fuels. When people use walking, bicycling, and carpooling at least twice a week it can cut the greenhouse gas emission at 1,600 pound per year. The promotion of fuel efficient vehicles allows the waste of fuel not to be used and helps protect the future cost of fossil fuels. When humans trade a car for a bicycle, it do not only improve their and the ecosystem health, It allows humans to fight obesity and rely on other ways to get around. Some persons may argue that fuel efficient cars are a great expense, but it can also be a significant improvement to get their health in order. It can do this by removing pollution from the air and gathering into their lungs. Bicycling is exercise, and many people have become obese by sitting around and driving, while not doing nothing to benefit their health. Pedestrian crashes are more than twice as likely to occur in areas without sidewalks; streets with â€Å"sidewalks on both sides have the fewest crashes. â€Å"Streets without safe places to walk, cross, catch a bus, or bicycle put people at risk. Over 5,000 pedestrians and bicyclists died on U.S. roads in 2008, and more than 120,000 were injured† (Reynolds, C, p. 22, 2009). Improvements of new roads and fuel efficient cars can be a massive expense, but the is an excellent conservation of people lives, and deter of greenhouse gases being released. Better decision making on environmental issues, allow people to make a better decision to live life on earth for a longer existence. The way the Earth works is to create and recreate, not for human to produce and destroys nature natural habitat. The following quote â€Å"Decision-making about environmental issues necessitates the maintenance of a good balance between the effectiveness of measures and the public reaction towards them.† In Theresa opinion mean that if human makes a valid decision on the thing that he or she find necessary, meaning something they can not live without Only then will they know how to keep the earth and its environment clean, and the general will began to follow. When the public sees the response of them destroying the environment personally, they can take the appropriate measure it take to have others combined with the contribute to restoring and  maintain a clean environment. Los Angeles economic and environmental hazard can become improved by encouraging alternative transportation, walking, and bicycle use, promoting fuel-efficient cars, improving roads and encouraging carpooling. Many hazards come from the emission of fossil fuels from the engines of cars, by implementing the use of people not using their cars or making fuel efficient vehicles, it helps improve the inconvenience use of vehicles. When the growth of population becomes larger, more people require unnecessary materialistic items, like cars, technology, and material that cut into the field and push down trees from growing. Animals start to get pushed out their habitats, and the earth begin to become small on their environmental structure. If Los Angeles complete or clean up their street, it may cost a profit, but it is a reduction in car accidents, better bicycling paths for bicyclist, and a cleaner environment so humans can respect and take care. Reference: Analysis shows promoting fuel efficient cars will keep fuel costs from draining illinois economy. (2011). Entertainment Close – Up, Retrieved September 14, 2014, from http://search.proquest.com/docview/864596179?accountid=458 Botkin, D.B. and Keller,E.A. 2010. Environmental Science: Earth as a Living Planet 7th Edition. Hoboken: John Wiley & Sons. Reynolds, C., et al. (2009). â€Å"The Impact of Transportation Infrastructure on Bicycling Injuries and Crashes: A Review

Competition Is Healthy.

Competition: Good or Bad? Competition is something that everyone has experienced in his or her life; it is human nature. In school, students compete with classmates to finish first or to make better grades. In a workplace, colleagues compete to receive promotions and raises. In the business world, companies compete to create the top products. Competition is a part of everyday life, and it is healthy. It helps people to improve, it leads to better products and results, and it promotes growth. Competition helps people to improve.For someone to win, someone else has to lose. If a person views loss with a positive attitude, they can use that as a way to learn from their mistakes and try harder. By taking the competition out of it, it will take away a reason for a person to improve. Communism is a real example of what happens when society erases competition. Communist countries treat their people equally, and there are no social classes. The State owns everything; the people own nothing e xcept for the clothes on their back. This results in people being less goal oriented.Why work hard for something when in the end, they will earn nothing? Competition leads to better products and results. Competition between companies often leads to more options, lower prices, and better quality of products. It is good in the marketplace not only for businesses, but consumers as well. It benefits businesses by driving companies to be more creative and to make improvements. It benefits customers by keeping the prices low and the quality of the products high. Apple and Android are examples of two competing companies.Both sell phones, tablets, and other electronic devices. They are constantly trying to better their products in creative and new ways in order to sell them. As a result, consumers have more options to choose from. Competition promotes growth. Without competition and rivals, I would not have taken the chances or learned the lessons that I have. One of my favorite quotes come s from Vince Lombardi, a former football player and coach for the Green Bay Packers. He said, â€Å"Winning isn’t everything, but wanting to is. † This quote drove me to better myself in school.Before, I was careless about my grades and I waited until the last minute to do everything, but after applying that quote to my life, I am more conscientious about my grades and college. The satisfaction of getting a higher grade on a test than someone else definitely motivates me to keep working as hard as I possibly can. Many people believe that competition is bad because it leads to a focus on winning at all costs. They also believe that competition lowers self-esteem because someone has to lose. In some cases, this may be true.However, competition must be kept in perspective. It cannot get carried away with the idea of needing to win. Competition is healthy and can produce excellence, even when a person loses, but it must be kept under control. Competition helps people to be tter themselves, leads to better products and results, and promotes growth. Competition is a force that drives people to succeed. Without it, it would be harder to motivate people. When kept in perspective, competition is an amazing way to achieve goals, and it can bring out the strongest in a person.

Marketing Communications about advertising Assignment

Marketing Communications about advertising - Assignment Example It is important for an organization to identify potential customers before the introduction of the products based on the nature and characteristics of the products. Appropriate target audience for this particular advertising has been provided below. â€Å"I have a busy daily schedule and I am really concerned about my good health. I have heard about these types of products, but never heard about these newly developed low in fat RTE products. I would like to experience these products, if these are really good and hygienic for my health†. Major objective of this advertisement is to create significant brand awareness of the newly launched RTE products in the minds of the target customers in Singapore. The organization will ensure supreme quality of products in competitive price level. The measurable objective is to breakeven within 6 months and become one of the preferable products in Singapore Market. The particular behavioral outcome of this advertisement is to create awareness about the brand among the people. The organization should try to become leader by create awareness among target audience through this campaign. We should try to ensure high brand recall through this campaign. It is important for an organization to position the brand according to the nature and characteristics of products and target customers. â€Å"To the busy individuals, who have great value for each and every second in your daily life, our RTE products have been tested and resulted as low fat and healthy products within the RTE food industry. You can stay safe and healthy if you consume our products. In addition to this, we will offer these products in economic price level to back your earning level†. – Brand Position Statement. The message would be developed is to choose our RTE products if they want to consume high quality food products in limited time period. Teenagers and young adults are our major target customers. Therefore, we would like to

Worl wide needs classification or division Essay

Worl wide needs classification or division - Essay Example But nurturing and feeding them for some thirty odd years, the lesson has been learnt; countries can only help themselves and not be bothered by the immigrants. The same goes for India as she is making the border on her west as well as East side stronger. Along with Pakistan, it has thousands of kilometers of adjacent border and more than half of which has been protected with the barbed wire. And the progress on the rest is underway. Same is the case on her east border with Bangladesh, walls and wires are being put up to prevent illegal crossing over. In the past, a huge number of people have migrated, both legality and illegally, to India from Bangladesh but countries learn from their past mistakes. That’s why walls are being put up to keep away the human traffic. Some might argue that this attitude is detrimental towards the goal of a global community. All across the globe, people want more freedom, the freedom to trade and educate, and travel. But when countries develop policies that are meant to keep away possible ‘contact’ with the other country, then this is contradictory. As people want to see the world as a global village but sturdy walls, barbed wires and mines are only pushing people away from each other. On the surface, countries paint a friendly face towards each other make pacts and agreements of mutual cooperation but when it comes to exchange of people across the border, countries have opposite policies. For proper functioning of economy trade and law, division among people is necessary. For instance, a huge number of illegal migrants have crossed over from Mexico into the US in the past. When these people move to the US, they are illegal migrants and they can’t get any regular job easily. In fact they suffer more in the US as illegal migrants than stay in their homeland and earn even a small living. Moreover, such people also get involve in crimes because there are no regular jobs

Business research method Essay Example | Topics and Well Written Essays - 1500 words

Business research method - Essay Example Celebrities help create unique ads for companies; a positive engendered attitude and sales intention towards produced brands (Ranjbarian, Schekarchizade & Momeni, 2010). Celebrity endorsement is a panacea for all marketing woes and is becoming common each day. This is because of the impetus bases on attracting customer’s attention thus developing a positive association. This influences recall and also induces trial, which eventually effects purchase decision. Furthermore, the assumption that they have a similar lifestyle with celebrity lures people to buy the product. In view of the fact that celebrities are always on the spotlight, they are able to transfer their image to the advertised product. For this to happen, becomes an added advantage to the company. According to McCracken (1989, p.310), â€Å"a celebrity endorser is an individual who publicly enjoys recognition and uses it on behalf of consumer goods through advertisement†. Celebrity endorsement influences the consumers’ feelings and attitude towards the advertisement and towards the brands. This increases purchase intentions and sales because, in this whole process, goals are achieved, which include awareness of the product; interest to know more about the product; desire to own product and action to buy the product. Marks & Spencer is the most suitable target group to bring out advertising using celebrity endorsement. When beginning to design a research on this topic we first and foremost have to use the two fundamental types of research, descriptive and explanatory. Descriptive research covers what activity is going on in a company. Explanatory research covers why an activity is going on in the company. Marks & Spencer is a company that deals with the sale of clothes for all gender and all ages. This UK, based company strategically came up with the idea of using celebrity endorsement to market their products. This was necessary to them because the type of business they are in co mes up with new upcoming products. They have used a couple of celebrities over the years, and they include; David Beckham, Helen Mirren, Dannii Minogue, Twiggy, Antonio Banderas and the X factor’s finalists. Marks & Spencer used these celebrities for different reasons. It enabled the audience easily recall the brand. When a new product comes into the market and is advertised by a particular celebrity, certain target groups follow and remember the existing brand. It helps the company recover its image. For two years in a row, this company had experienced losses and needed the fastest way to recover its customers back and attract more from competitors. For those people who did not recognize of the existence of this company, got to know because the certain interest that the celebrities imparted on the viewers of the advertisement. Celebrities are considered as respectable and only settle for quality when choosing things. Therefore if, he/she is in a particular advertisement the customers develop confidence on the product. Marks & Spencer used this strategy to create confidence in the goods they manufactured. They also used people are familiar with the customers because they wanted their products to look believable. This is because a celebrity cannot advertise for a company that is a hoax (Till & Busler, 1998,

Obsessive-compulsive disorder (OCD) Essay Example | Topics and Well Written Essays - 750 words

Obsessive-compulsive disorder (OCD) - Essay Example ho is suffering from OCD knows that he or she is reacting excessively but could not control his or her reactions (see American Psychiatric Association, 2000). The overt reactions of the patient in response to his or her thoughts and impulses often appear to be bizarre to the people around him or her. For instance, a person who is obsessed with fear of contamination or dirt may incessantly wash his or her hands until they are raw (Fireman B, Koran LM, Leventhal JL, Jacobson A (2001). Most people who are suffering from OCD are aware that their actions are irrational but they still feel compelled to do what they do to fend off the feeling of panic or morbid dread. (Elkin, G. David (1999). In the early days, OCD was seen more in the spiritual and religious context (Ross G. Menzies and Padmal de Silva C., 2003). A lot of people in the 14th to the 16th century view OCD as the work of the devil and can only be undone through exorcism (Baer, L.; M. A. Jenike & W. E. Minichiello, 1986). Although there were many patients who eventually recovered after being exorcises, a lot of these patients did not really get better (Ross G. Menzies and Padmal de Silva C., 2003). However, as time passed by, many people begun to see OCD as something that is out of the spiritual and religious realm. The French and the Germans brought forth the idea that OCD is a mental disorder sometime in the 1870s ((Ross G. Menzies and Padmal de Silva C., 2003). For years, medical professionals and researchers debated on the issue of what really caused OCD. Some suggested that OCD is a psychological disorder while other believer that it is of neurological origin. Sigmund Freud was one of the first to offer an explanation of what OCD is theorizing that OCD originates from the persons unconscious conflicts (Baer, L.; M. A. Jenike & W. E. Minichiello, 1986). Freud based his explanation of what OCD is on the clinical history of a patient who has a "touching phobia". According to him, where a situation remains

Development of Patient survey to Identify reasons associated with Essay

Development of Patient survey to Identify reasons associated with attrition from diabetes selfmanagement education (DSME) - Essay Example In US alone the figures released by the Centers for Disease Control and Prevention in 2008 indicate that nearly 24 million people are affected by diabetes in the country, which indicates an increase of over 3 million in the last two years (Daly et al, 2009). Such alarming projections underline the importance of self help groups and self management education of the disease. Diabetes Self Management Education (DSME) is considered an important tool for controlling to some extent the epidemic proportions acquired by the disease in recent times. Such measures are known to improve preventive care practices as it helps the patients to lead a disciplined life, thus controlling the extent of damage. During such education the patient gets to know the necessary knowledge, skills and self care methods. In addition the patients also share their experiences, which in turn others in learning from the shortcomings and mistakes. But the DSMEs have been found to suffer from some limitations in that they are not able to maintain the numbers and enthusiasm of the patients, which leads to some amount of attrition from DSME centers. An effort is being made through this study to find out some such cases and correlate the findings to come out with factors cont ributing to the attrition rate. During their research on the subject Peyrot et al (2009) ... Expansion of innovative DSME delivery mechanism plays a key role in influencing the access and delivery of DSME, particularly in community based settings (Peyrot et al, 2009). The ICT era presents a number of opportunities to the educators to be innovative in their approach while reaching out to the patients. Such an approach not only helps in easy reaching out to the patient, but it also helps in saving on the costs. The results based on internet surveys of more than a thousand adult diabetes patients indicted that, Diabetes self management education (DSME) can prove to be of significant help in contributing towards the health and well being of diabetic patients. It was also found out that those having not taken the services of DSMEs are not fully aware about the benefits of them, but those aware about their functioning highly regarded the benefits of such education centers. It might therefore appear quite intriguing that even after being fully aware about the benefits, the attritio n rate is on the higher side. Research by Peyrot et al (2009) also found out that patients having experienced the benefits of DSMEs also inform others as well about the positive side of undergoing a disciplined routine with DSME. The fact that physicians too want more support from self-management groups and educators, is an indication towards the impact such educations can have on the patients. But physicians also find that the educators often tell the patients to do things which quite often they don't agree with. That implies that the DSMEs need to be more user friendly, and they might need to assess the need even on an individual basis instead of categorizing them on the basis of a